Confessions Data Overview 2017

Matthew Gates 7m 1,652 #confessionsdata

The views of this article are the perspective of the author and may not be reflective of Confessions of the Professions.

Confessions of the Professions Data of 2017

It has been a pretty good year. We have published quite a few confessions this year and are still going strong, with much more to come. If you have been with us for a while, you might know that every year, we try to release to you as much data as we possibly can about the visitors of Confessions of the Professions.

There is no reason for us to hide or keep private any of the information we have, and so, we try to be as transparent with you as we possibly can. In our first few years, we did not have as much data to collect, but as our popularity increases, so does the data we have about our visitors.

As we have revealed in the past and in our Terms of Service and Privacy Policy, we have some tracking scripts on our website that gather data about our visitors. We cannot see you personally. We do not know who you are by name or where you live. What we do know is some of your browsing habits, your gender, your age, and possibly even your shopping habits. While we do not personally sell this data, we do reveal it at the end of the year so that our contributors may have an idea of the types of visitors we are receiving so that they may cater new articles towards our visitor demographic.

These analytics scripts are on many different websites, which track you via cookies and your IP address in order to understand things about you and give the data to whoever is using the scripts. More specifically, we use Quantcast, Google Analytics, and a several others to try and gather data about our visitors. We definitely do not use this data against you, but rather to cater to you in our understanding what type of material you might like to read or be interested in. This information may or may not interest you at all, but we do make it public anyway. What you do with it and whatever you take away from it is completely up to you. Some of the data may be understandable, while other data is just “as is”, and we might not even know what it means.

You can review data we have published in that past in these confessions:

Confessions Data Overview 2015

Confessions Data Overview 2016

We have come to the end of the year and we have new data for the year 2017. Continue reading for more information.

Visitors

Global Visits 300k

United States 200k Visitors

Rest of the World 100k

Total Visitors of All Time 1,554,564

Total Comments of 2017 1,000

Total Comments of All Time 4,500

Most Popular Month April, 70,827 visitors (avg. 2,361 per day)

Most Popular Day May 3, 2017 

Most Popular Weekday Wednesday, 17% of all views

Most Popular Time 10:00 AM, 5% of all views

Most Visitors 10,573 on May 3, 2017

Average Visitors Per Day 1,013

Author Count 800

Average Bandwidth Usage of CDN Images/Infographics 20 GB/month

Average Download Usage of CDN Images/Infographics 15 GB/month

Confessions Per Month in 2017

January 36

February 24

March 28

April 29

May 41

June 33

July 29

August 34

September 33

October 29

November 35

December 34

Total Confessions 385

Total Word Count 1,377,794

Average Word Count: 827

Confessions Word Count Per Month

January 35,274

February 17,857

March 24,171

April 25,436

May 35,762

June 33,032

July 39,663

August 27,263

September 31,121

October 24,183

November 23,989

December 31,394

Top 5 Confessions Of All Time

Webcam Model

Happy Endings

The Advantages and Disadvantages of Sourcing

The Unseen Life Of An Uncover Police Agent

Blood Type In Business

Top 5 Confessions Of 2017

Happy Endings

Webcam Model

The Advantages and Disadvantages of Sourcing

How To Earn A Great Living From The Craft Of Sewing

Blood Type In Business

Top 5 Social Media Shares Of All Time

Facebook:  Emergency Room Manners

Facebook: Old vs. New: Redesign Your Logo [Infographic]

Facebook: How To Fire a Difficult Client [Infographic]

Facebook: Recipe for a Perfect Logo [Infographic]

Pinterest: First Aid for Babies [Infographic]

Top 5 Social Media Shares Of 2017

StumbleUpon: Preventing Jet Lag When Traveling [Infographic]

Facebook: Content Marketing: 55 Proven Ways To Help Your Business [Infographic]

Facebook: Confessions of the Professions Merchandise!

Facebook: The Truth About SEO Marketing Companies

Facebook: 10 Year Anniversary – iPhone in Numbers [Infographic]

Top 5 Commenters / Twitter Sharers

@axelrod_eric

digr_io

@circlecast

@SusanMcNeill

@priyayagarwal

Top 5 Referrers

Google.com

Facebook.com

Hacker News

Twitter.com

Pinterest.com

Top 5 Outgoing Domain Links of 2017

Wikipedia.org

UserTesting.com

Twitter.com

IMDB.com

Craigslist.org

Top 5 Searches of 2017 (unfiltered)

1. how to ask if massage parlor offers happy ending on phone
2. make out and happy ending
3. how to ask for bj during a massage
4. do massage therapists ever give happy endings
5. advantages and disadvantages of international sourcing

Top 5 Searches of 2017 (filtered)

1. advantages and disadvantages of international sourcing
2. presentation of a salesman
3. advantages of global sourcing
4. importance of hygiene in hotel industry
5. best jobs 2017

Top 5 Authors of Confessions of the Professions

Matthew Gates 330 confessions

Rahul Rai 28 confessions

Shane Dobbing 26 confessions

William Taylor 24 confessions

Mark Dawson 21 confessions

Gender

Male 52%

Female 48%

Age

< 18 13%

18 – 24 16%

25 – 34 20%

35 – 44 25%

45 – 54 16%

55 – 64 7%

65+ 3%

Age Demographic

Male

< 18 5%

18 – 24 8%

25 – 34 10%

35 – 44 15%

45 – 54 9%

55 – 64 4%

65+ 2%

Female

< 18 8%

18 – 24 8%

25 – 34 10%

35 – 44 10%

45 – 54 8%

55 – 64 3%

65+ 1%

Children in Household Demographic

No Kids 43%

Has Kids 57%

Household Income

$0 – $50k 46%

$50 – $100k 29%

$100 – $150k 13%

$150k 11%

Education Level

No College 26%

College 51%

Grad School 23%

Ethnicity

Caucasian 74%

African American 10%

Asian 5%

Hispanic 10%

Other 2%

Political Affiliation

Republican 24%

Democrat 33%

Independent 43%

Political Engagement

Inactive 24%

Somewhat Active 48%

Active 28%

Platform

Mobile 37.6%

Desktop 62.4%

GEOGRAPHIC

TOP VISITING COUNTRIES

United States

Canada

United Kingdom

India

Kenya

Phillipines

Australia

Germany

South Africa

Pakistan

TOP VISING CITIES

Nairobi (KE)

Makati (PH)

Lagos (NG)

Delhi (IN)

Mumbai (IN)

Karachi (PK)

Pune (IN)

Bangalore (IN)

Chicago, IL (US)

Accra (GH)

OTHER INFORMATION

Types of Visitors Each Month

86.3% Unique (at least 1 visit) – 1 page

Regulars 25.9% (2 – 29 visits) – 2 pages

Fanatics 1% (30+ visits) – 20+ pages

Automotive

OWNED MAKE

Mazda 4.73x

Volkswagen 4.70x

BMW 4.65x

Kia 4.07x

Mercedes-Benz 3.97x

IN MARKET MAKE & MODEL

Dodge Car 4.73x

BMW 3.79x

Subaru 1.82x

Ford 1.81x

Chevrolet Car 1.77x

Owned Vehicle Price

$50k to $70k 6.37x

$40k to $50k 4.26x

$30k to $40k 3.35x

$20k to $30k 1.11x

Less than $20k 0.82x

Vehicle Age

2 Years Old 2.62x

3 Years Old 1.77x

4-5 Years Old 1.48x

21 Years Or Older 1.31x

0-1 Years Old 1.29x

Packaged Goods

FOOD, HOUSEHOLD, AND PETS

Baby / Toddlers 1.79x

Pet 1.24x

Baked Goods 1.02x

Meat/Poultry 1.01x

Eggs & Dairy 0.98x

PHARMACY, HEALTH & BEAUTY

Soap/Cosmetic 1.26x

Oral Care/Shaving/Skin Care 1.17x

Deoderants 1.13x

Feminine Care 1.09x

Over the Counter Medicine 1.04x

BRANDS BY CATEGORY

Seafood 1.63x

Diet Carbonated 1.36x

Regular Carbonated 1.26x

Meat 1.18x

Coffee 1.16x

BUY STYLE

Sugar Free 3.13x

Gluten Free 2.69x

Kosher 2.20x

Vegetarian 1.74x

Value Conscious 1.61x

APPAREL

APPAREL BRAND

Avia 7.91x

DVF – Diane von Furstenberg 4.55x

ASICS 3.85x

LIz Claiborne 3.14x

Birkenstock 3.11x

CONSUMER ELECTRONICS

Earbuds 1.44x

CAMERAS

Video Cameras 1.50x

Digital Cameras 0.95x

COMPUTERS

All-In-One 2.29x

Monitors 2.05x

Desktop 1.30x

Laptop 1.29x

HARDWARE

Wearable Activity Trackers 1.51x

Tablets & E-Readers 1.14x

Gaming PC’s & Consoles 1.06x

GPS Devices 1.03x

Televisions 0.99x

Consumer Lifestyles

INTERESTS

Cultural Arts 1.16x

Gourmet Cooking 1.15x

Coffee Connoisseurs 1.09x

Photography 0.94x

Digital Magazines and Newspapers 0.91x

BUYER BEHAVIOR

Home Telco Subscribers 2.36x

Apple iPhone or iPod Purchaser 2.22x

Online Buyer 1.34x

Security System Owners 1.26x

Luxury Home Good Buyers 1.22x

FINANCIAL

CARD USERS

Premium Credit Card Users 1.25x

Debit Card Users 1.23x

Major Credit Card Users 1.16x

Corporate Credit Card Users 1.12x

Personal Credit Card Users 1.08x

CREDIT CARDS

Loyal Rewards Enthusiasts 1.34x

Credit Hungry Card Switchers 1.14x

Reluctant Revolvers 1.13x

IN-MARKET

Home Equity Loan 2.21x

Auto Loan 1.41x

Bankcard Account 0.88x

INVESTMENT BALANCES

$50k – $100k 2.44x

$200k – $500k 1.96x

$500k+ 1.51x

$100k – $200k 1.223x

Under $10k 0.85x

Home Owners

Current Home Value $250k – $350k 2.42x

$120k – $140k 2.18x

$200k – $250k 2.10x

$350k – $450k 2.10x

$160k – $200k 1.67x

HOME EQUITY

$160k – $200k 5.65x

$250k 3.12x

$100k – $120k 2.13x

$60k – $80k 2.00x

$10k – $25k 1.86x

MORTGAGE REFINANCERS

Somewhat Likely To Refinance 2.73x

Extremely Likely To Refinance 2.39x

Very Likely To Refinance 2.35x

Likely To Refinance 2.33x

Highly Likely To Refinance 1.85x

Psychographics

HEALTH AND WELL BEING

Invincibles 2.74x

Healthy Holistics 1.53x

Image Shapers 1.30x

Weight Reformers 1.06x

Trusting Patients 1.03x

MOBILE USERS

No Mobile Phone 2.06x

Mobile Professionals 1.56x

Basic Planners 1.43x

Pragmatic Adopters 1.37x

Social Connectors 1.07x

RETAIL SHOPPERS

Status Strivers 2.14x

Original Traditionalists 1.81x

Virtual Shoppers 1.54x

Upscale Clicks and Bricks 1.49x

Just The Essentials 1.36x

TECHNOLOGY ADOPTIONS

Technology Journeyman 1.36x

Technology Wizards 1.23x

Technology Novices 1.21x

Technology Apprentices 0.90x

MOSAIC

MOSAIC USA

Singles and Starters 2.63x

Flourishing Families 2.40x

Power Elite 2.39x

Thriving Boomers 2.35x

Booming With Confidence 1.94x

Restaurants

Bagel Restaurants 4.76x

Coffee Shops 2.16x

Pizza Restaurants 1.70x

Bakers & Doughnut Shops 1.58x

Sandwich Shops & Deli’s 1.53x

Travel

HOTELS

Economy Hotels & Motels 1.09x

Upscale Hotels & Resorts 0.93x

Midscale Hotels & Resorts 0.88x

Luxury Hotels & Resorts 0.76x

TRAVEL SPENDING

Travel Agencies & Tour Operators 2.72x

Bus 1.71x

Luxury Travelers 1.50x

International Air Travel 1.35x

Taxi, Limousine & Car Services 1.30x

Other Retail

CHILDREN’S PRODUCTS

Warner Bros. 1.73x

Fisher-Price 1.51x

Walt Disney 1.11x

Sesame Street 1.04x

CONSUMER LIFESTYLE

Indie Women 3.20x

Trendy Moms 3.03x

Green Moms 2.77x

Gamers 2.72x

Corporate Moms 2.66x

SEASONAL

Summer Seasonal 0.97x

Fall Seasonable 0.94x

Winter Seasonal 0.90x

Spring Seasonal 0.88x

MEDIA INTERSTS

TV

PRIMETIME

The Flash 2.99x

Scream Queens 2.82x

Bobs Burgers 2.72x

Arrow 2.65x

2 Broke Girls 2.54x

SPORTS 

NHL Hockey 2.49x

NBA Basketball 1.04x

MLB Baseball 0.79x

MOVIES

Comedies and Romantic Comedies 2.18x

Horror 1.73x

Science Fiction 1.63x

Thriller 1.61x

Drama 1.56x

MUSIC

GENRES

Pop 1.26x

Oldies 1.19x

Alternative 1.18x

Jazz 1.18x

Classical 1.14x

BUSINESS & OCUPATION

INDUSTRY & OCCUPATION

Telecom 2.71x

Media & Internet 2.41x

Non-Profit 2.41x

Financials & Banking 2.00x

Software 1.98x

OCCUPATION

Government 8.73x

Human Resources 7.19x

Marketing 6.79x

Legal 5.00x

Consultants 4.93x

General Interests

SITES

switchadhub.com 7.8x

redditmedia.com 5.3x

thoughtcatalog.com 3.1x

stackexchange.com 3.1x

experienceproject.com 3.0x

INTERESTS

Video Games 5.5x

Computers & Technology 4.1x

Arts & Entertainment 4.0x

Science 4.0x

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