Brooke Chaplan https://www.thebrandnerd.com 2m 437 #styletips
The views of this article are the perspective of the author and may not be reflective of Confessions of the Professions.
Website design changes every year, but one thing we can always count on is that they get better. This year, designers have started creating sites as art, interactive projects, and web properties for pure enjoyment. These new sites are a reminder of days gone by when designers found ways to display their skills or make websites just for their own sake.
It seems as if we are living in a renaissance period of the early web days, and in a way, it is this way with everything for 2022. Fashion, car, and home trends are all a reminiscence of the late 1980s and 1990s.
From a visual perspective, new web trends are influenced by that era. Designers are thinking outside of the box and going for a more creative look than the standard photograph-centric layout we have been used to of late. Today, websites use many grids and lines, interesting typography paired with simple navigation, elements that sit atop sophisticated textures, and soft color blends.
Want to know more about what the latest trends are? Here are a few ways some of the most popular designers change how websites display.
New Trends
Humor is the new trend, and a website that can cause a laugh is fun to build. Web designers are discovering that they can take websites to new heights by using a little entertainment on their landing pages.
Humor can take many forms, and a website that provokes a laugh is always fun to build. Why not have some fun with your build?
Experiment by adding fun, playful UX design elements or bringing humor into the images and the copy. According to marketing experts like BrandNerd, it takes a little subtlety to walk the fine line between humor and ridiculous, so be careful. It’s always best to work with professionals so that your website can attract as many customers as possible. Maintaining momentum is key when launching a business website.
Simplicity
These websites are smaller, experience-focused websites. There is a new way of using the web that hasn’t existed before, the app-like view. This offers web designers the opportunity to create interactivity, animation, and a dynamic experience to the design. With the no-code tools, these interaction designs are easier to develop and faster to get to the client.
One Page Sites
Some of the most effective websites are now one-page websites. One-page websites with no menus or navigation are becoming increasingly popular. This new trend works well for businesses with a narrow subject matter or a single idea. It works similarly to reading a flyer or poster. The information is all in a single place.
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