The views of this article are the perspective of the author and may not be reflective of Confessions of the Professions.
Tips & Tricks For A Great First Impression
Starting as a freelancer is challenging and tough, sometimes so much as frustrating as more and more people are turning to freelancing. Weeks, even months of searching, applying to various job posts mainly online. Not receiving any answer or getting a “No, you are not a good fit, but thank you for your interest”. You’ve done all you think possible to improve your online presence at every website that offers remote jobs. But, nothing has happened. And even if you do get an invite for an interview, you don’t get the job. Now, you are banging your head thinking why is no one giving you a chance to launch your freelance career. Well, the problem most likely lies in the way you present yourself and the first impression you leave on the prospective client or an employer.
A number of people have confidence in their initial reaction on a first encounter and the rule of a thumb is that you only have seven seconds to make a strong first impression and, if you manage it, a lasting one. Luckily, the ability to make a positive first impression is considered to be a soft skill, or in other words something that can be learned. On top of that, the knowledge of what aspects usually lead to successful first impression can be the difference between you landing your next client or becoming less visible and important.
This is critical since you are a freelancer and you do most business dealing online. Asserting a good first impression will help you get clients on their first look at your website portfolio, blog posts and social media accounts. Therefore, ensure that you are able to provide a good one. To help you, here are some tips & tricks you can use for making a great first impression with your client, whether you’re meeting in person or in a video chat.
Build a Personal Brand
This meeting might be your only chance to persuade your client that you are:
- Relatable and reasonable
- A problem solver.
In order to accomplish that on a first try you need to create a personal brand first in a way of marketing yourself to the careers market. Chances are that you’ve already developed a personal brand to some extent through social media accounts and presence on sites for freelancers such as Upwork, Freelancer, Fiverr. Also, you have surely designed creative branding reminders with the help of a good business card printing Sydney-based company, or other in your area. Question is, is your brand strong enough to leave a great first impression on prospect clients or is it even suitable?
Create a Professional Website
A lucrative freelancer will take advantage of every convenience to call attention to their work and create new job opportunities and having a professional website is one of those advantages. For the way, you present your skills and expertise on your website can make an enormous difference when someone is considering to hire you. If designing a website isn’t your tool of the trade, find a web design agency that will build a dynamite, clean and professional online presence that boasts your savvy, interpersonal and networking skills and abilities.
Establish a Stand out Concept
To answer this question, you can Google search yourself and see what comes up. According to your findings, you should ask yourself if you would employ someone like you. If the answer is no, clean all the pictures or post that could compromise you. In addition, to show what you can deliver, establish a stand out the concept that you have as a work history across all your accounts, Facebook, Twitter, LinkedIn and anything else significant to your career search. This concept should be unlike the ones you’ve seen before and geared toward showing why you are the right person for the job. Also, you need to know your worth. Think about your abilities and what you have to offer your client.
Have an Up-to-Date Online Portfolio
To win work in the freelance job market today, an online profile and portfolio are the key as they act like an advanced work bio, which shows your potential to the clients. You can provide evidence of your skills that are related to your area of expertise. Nowadays, developers, designers, writers, translators, can administer fragments of the code or show the best of their job skills in the chosen field. These examples are often looked by employees as indicators of what you may be able to accomplish for them.
All this sounds like a lot to achieve, but as most things in life, some preparation ride heard on close to 80% of the stress. That being said, when you do all of the above and put some extra effort to leave a great first impression on your prospective client or an employer, you will be bound to close the deal and set the sails of your freelance career.
About the Author
Leila Dorari is an entrepreneur, freelance writer and business-improvement enthusiast from Sydney. Currently, she is consulting companies and freelancers on various effects different marketing solutions can have on their business. In her spare time, you can usually find her window shopping.