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Contemporary India’s Changing Business Scenario
The rising startups and the legends of business co-existing in the Indian marketplace create severe competition that makes headlines across the globe. In the past decade, India’s business scene altered heavily with the penetration of Internet and IT, altogether now serving the world economy a tough challenge.
Let’s have a look where the country paced fast ahead in the business market and where it lagged back.
Why Your Business Should Invest in the Indian Market
When it comes to the top three investment destinations of the country, India reserves the third position. Of course, as an investor, this number cannot be the one solid reason for one to invest in Indian business, there is more. The middle class form the mass population and market for foreign goods and services. So, when entrepreneurs invest in India from abroad, the returns on investment (ROI) are a genuine promise. To name popular foreign companies who made a remarkable market in India with strategic planning and investment are Nestle, Honeywell, Standard Chartered and so on. Walk into India with an innovative business idea, and the country returns a genuine profit.
Why Your Business Should Source to India
A research by the National Association of Software & Service Companies (NASSCOM) confirms that almost half of Fortune 500 companies invest in the Indian market because the country offers flexible pricing options. Also, the vast population allows companies to cater to a diverse clientele. The technical and professional talent pool of the country for local recruitment is budget-friendly, compared to other nations. Despite a limited budget, the National Outsourcing Association (NOA) ensures healthy business transactions across the nation, thereby making India one of the most lucrative outsourcing destinations among competing countries.
Why India Should Be On Your Radar
As an entrepreneur from overseas, here are several solid reasons why India should be your next business destination:
- Diverse clientele
- Promising ROI
- Business friendly laws
- Budget friendly talent pool (for recruitment)
- Modernized inflated economy
Why Indians Should Learn English
While foreign entrepreneurs look upon India as a hub for business, Indians are lagging in the race. One of the primary reasons for this imbalance, is the lack of English usage across the nation. India currently has about 125 million, or 10% of the population that are English speakers, second to the United States. Gen-Y is adopting the English-speaking culture, though the masses of the country, at large, are lagging in the process. To be in par with the progressing Indian business market scene, learning English is a mandate for every businessman in India for a fantastic career.
About the Author
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