Nigel Tucker https://macraes.com 1m 169
The views of this article are the perspective of the author and may not be reflective of Confessions of the Professions.
By definition, digital marketing is the practice of using the internet to engage and attract customers. Although that’s a bit of an oversimplified statement, this definition underscores the profound importance of digital marketing for dentists. Let’s face it, you are not in the business of building a pretty website for your dental practice. Sure, your website should be appealing, but its #1 function should be about attracting interested visitors that convert into paying patients.
A major element to the art of digital marketing deals with SEO (search engine optimization). Done correctly, SEO for dental websites can revolutionize a dental business by boosting credibility, garnering trust, and getting visitors to your website and ultimately in your dentist chair. To prove how important digital marketing is for dental professionals, we provided you with some helpful pointers here that clarify how strategic SEO and marketing is your key to online success.
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